Sharwan Singh Rao is a leading industrialist and socio-political worker, and works along with CA J.P. Gupta to promote Gavyadhar Organic Pvt. Ltd. The company aims at making Indian agriculture chemical-free and organic, with the use of traditional materials such as cow dung and cow urine as fertilizers. They seek to move towards true wellness and to battle several diseases which are caused by adulturated foods and production practices. They run a revolutionary programme along with several NGOs, to promote cow-centric economical development in villages.