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Amaranth Flour - Rajagiri Flour

98 per Box  (500 grams)

  • From : Kashipur, Uttarakhand
  • Availability : In Stock
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About the Product

Amaranth is the common name for more than 60 different species of amaranthus, which are usually very tall plants with broad green leaves and impressively bright purple, red, or gold flowers. Three species — Amaranthus cruenus, Amaranthus hypochondriacus, and Amaranthus caudatus — are commonly grown for their edible seeds.

The name for amaranth comes from the Greek amarantos, “one that does not wither,” or “the never-fading.”  True to form, amaranth’s bushy flowers retain their vibrancy even after harvesting and drying, and some varieties of ornamental amaranth forego the production of fancy flowers in favor of flashy foliage, sprouting leaves that can range from deep blood-red to light green shot with purple veining.  Although several species can be viewed as little more than annoying weeds, people around the world value amaranth as leaf vegetables, cereals, and ornamental plants.

Amaranth is a protien power house - It contains almost 13-14% protien content. Amaranth contains more than three times the average amount of calcium and is also high in iron, magnesium, phosphorus, and potassium.  It’s also the only grain documented to contain Vitamin C. It is great for your heart and is naturally gluten free.

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Organic Soul

Garima has always been conscious consumer and a mother who is always looking for healthy & environment-friendly products. While there are many companies who offer healthy & organic products but still there is a wide gap in the market and lack of transparency. At the backend supply side, she saw farming communities, especially women are not getting their dues in form of appreciation of their hard work & incentives for adopting sustainable organic practices.

She decided to do her bit to be the bridge by offering quality, healthy, nutrient-rich & certified organic products as per the need of consumers which are produced and the deserved value addition at source going to the organic farmers. 

Organic Life sees the farmers as important stakeholders just like their partners in their mission. The company works towards creating awareness about organic farming among farmers, giving them a platform to share their experiences, problems etc, supporting them with their training needs and also helping them financially & technically to get organic certification. They are changing the landscape by organizing them into Self Help Groups (SHGs), helping them in planning and adding value to their organic products so that they get better economic returns, generate local employment which keeps them motivated to bring more of their land into organic.

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